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Edward de Bono

debonoEdward de Bono was born in Malta in 1933. He attended St Edward's College, Malta, during World War II and then the University of Malta where he qualified in medicine. He proceeded, as a Rhodes Scholar, to Christ Church, Oxford, where he gained an honours degree in psychology and physiology and then a D.Phil in medicine. He also holds a Ph.D from Cambridge and an MD from the University of Malta. He has held appointments at the universities of Oxford, London, Cambridge and Harvard.

 

Dr. Edward de Bono is one of the very few people in history who can be said to have had a major impact on the way we think. In many ways he could be said to be the best known thinker internationally.
Edward de Bono's special contribution has been to take the mystical subject of creativity and, for the first time in history, to put the subject on a solid basis. He has shown that creativity was a necessary behaviour in a self-organising information system. His key book, 'The Mechanism of Mind' was published in 1969. In it he showed how the nerve networks in the brain formed asymmetric patterns as the basis of perception. The leading physicist in the world, Professor Murray Gell Mann, said of this book that it was ten years ahead of mathematicians dealing with chaos theory, non-linear and self-organising systems.
From this basis, Edward de Bono developed the concept and tools of lateral thinking. What is so special is that instead of his work remaining hidden in academic texts he has made it practical and available to everyone, from five years olds to adults. The late Lord Mountbatten once invited Dr de Bono to talk to all his admirals. Dr de Bono was asked to open the first ever Pentagon meeting on Creativity. At the UN Social Summit in Copenhagen he was asked to address the banking and finance group.
Edward de Bono has provided the methods and tools for this new thinking. He is the undisputed world leader in what may be the most important field of all in the future: constructive and creative thinking. ( Source: edwdebono.com )


Category: Humanities
Known for: Lateral Thinking, constructive and creative thinking
History:  Born 1933

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